产品范围（Product Scope)是指产品或服务所包含的特性或功能。（）

A.最有价值产品

B.最多功能产品

C.最简可行产品

D.最优产品

A.产品(Product)

B.支付(Pay)

C.渠道(Place)

D.宣传(Promotion)

Because Industry X is characterized by perfect competition, every firm in the industry is earning zero economic profit. If the product price falls, no firm can survive. Do you agree or disagree？ Discuss

你在一个有三个消费者组成的市场上销售产品1和产品2。三个消费者的保留价格如下:

各产品的单位成本为30美元。

(1)对分开销售两种产品、纯捆绑销售和混合捆绑销售，分别计算价格和利润。

(2)哪种策略是最有利可图的？为什么？

You are selling two gods, I and 2, to a market consisting of three consumers with reservation prices as follows :

The unit cost of each product is $ 20.

a. Compute the optimal prices and profits for (i) selling the goods separately, (ii) pure bundling, and (iii) mixed bundling.

b. Which strategy is most profitable？ Why？

对竞争性行业中的一个厂商的售价为5美元的产品征收销售税为1美元。

(1)税收是如何影响厂商的成本曲线的？

(2)厂商的价格、产出、利润会发生哪些变化？

(3)是否会有厂商进入或退出该行业？

A sales tax of S 1 per unit of output is placed on a particular firm whose product sells for $5 in a competitive industry with many firms.

a. How will this lax affect the cost curves for the firm？

b. What will happen to the firm' s price, output, and profit？

c. Will there be entry or exit in the industry？

B.出现亚马逊商城交易保障索赔的订单(FiledA-to-zClaim Rate)口出现消费者要求退货(Return Rate)

C.出现一星或两星的负面反馈(Negative Feedback Rate)

D.出现一星或两星的产品差评(Product bad review)

A.callon(号召)

B.coFneon(接着来)

C.control(控制)

D.compare(比较)

E.complete(完成)

(1)如果公司决定将两种产品的价格都提高10%，其销售量会有什么变化？销售收入呢？

(2)你能否从已知的信息中判断，哪个产品会给厂商带来最大的收入？如果答案是肯定的，为什么？如果无法做出回答，你还需要哪些信息？

The ACME Corporation determines that at current prices the demand for its computer chips has a price elasticity of-2 in the short run, while the price elasticity for its disk drives is- 1.

a. If the corporation decides to raise the price of both products by 10 percent , what will happen to its sales？ To its sales revenue？

b. Can you tell from the available information which product will generate the most revenue for the firm？ If yes, why？ If not, what additional information would you need？

A.line

B.scale

C.level

D.scope